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YESSS Berlin

MONTBLANC

Social Media Campaign & Content Formats

MONTBLANC

GOODWOOD FESTIVAL OF SPEED

WANT A CLEAR COPY THAT HITS THE POINT?

WANT A CLEAR COPY THAT HITS THE POINT?

Montblanc was sponsoring the infamous racing event, Goodwood Festival of Speed in the UK. 

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Influencer Ben Dahlhaus took over the Montblanc Instagram channel and their stories for 24h - where the audience could follow him on his quest around the festival.

Montblanc logo icon as white on transparent background

#FESTIVALofSPEED

Screenshot from Montblanc Instagram account, showing the header menu
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empty iphone frame, wireframe, to show instagram content on phone
Montblanc Instagram post, showing a watch on a man's wrist while driving a car
empty iphone frame, wireframe, to show instagram content on phone

Press PLAY to see the full IG Story Campaign for Montblanc. 

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We wrote the script for the campaign and the individual stories on Instagram - pushing engagement and brand impressions to new heights. 

CAMPAIGN SCRIPT & STORY CONTENT
empty iphone frame, wireframe, to show instagram content on phone

Press PLAY to see the full Part #2 of the Instagram Story Campaign for Montblanc. 

LIVE UPDATES FROM THE GOODWOOD  FESTIVAL OF SPEED
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Concept            Core concept and content formats

Copywriting      English | Instagram story script

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