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SUMUP

99 PROBLEMS, BUT A CARD AIN'T ONE.

SUMUP

Pitch (DE, UK, FR and IT markets)

Core idea, TVC script, Billboards, Social & Online Ads

Running a small business isn't easy.

Problems everywhere. Every day.

However, accepting cards doesn't need to be one.

From our core idea, based on the iconic Jay-Z song "99 Problems," we created a 360º campaign and won the pitch for the card acceptance tool SumUp.

Deliverables ranged from creating a global TVC for the four core markets (DE, FR, IT, UK) to local and contextual touchpoints: OoH billboards, social and online ads (Instagram, Facebook, YouTube bumper Ad).

sumup logo icon white on transparent background, client reference

TVC Pitch Video

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OoH CAMPAIGN

billboad, pink background and headline, at wall underneath a bridge, work reference sumup

Concept   

Copywriting

Our work @ Agency

Core Concept, Pitch Tagline, Image Spot Script

English | Video Voice-over Script, OoH Headlines, FB Ads, YouTube bumper Ad

99 Solutions

99 problems,
but a pitch ain't one.
Drop us a line!
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